SEO for WordPress
Achieve page one of Google
Why do I need SEO?
Even if you have a lovely new website, if it’s not on page one of Google or other search engines, you won’t get the traffic or enquiries you were hoping for.
Many website designers don’t automatically apply SEO, and some don’t even think it’s necessary. That’s not true, it is! Just because you’re new website is live, doesn’t mean that’s it. Nothing more to do. To encourage business to come to you, you must optimise each page for search engines, then submit the sitemap.
How Does SEO work?
Good SEO requires many systems to be put in place, and must be ongoing to be effective. It’s not just about using the right keywords. Good, effective copywriting is one essential factor, including regularly article writing. Your website needs multiple results on search engines, with pages and articles that will be of interest to your potential clients.
If your business is hard to find online you simply won’t get the enquiries you need.
Is your business local?
If local clients are important to your business, you will need to optimise it for local, narrowing down the keywords to focus the search on that area to encourage targeted traffic.
It is important to regularly measure the results of campaigns to see what works and what doesn’t. Setting up and monitoring Google Analytics will be an integral part of my service.
Cost to suit your budget
I can offer you a more affordable option that’s completely tailored to your needs. Some SEO is one-off, and will need to be done at the start, however some will be ongoing. If you only want one hour per week, that’s fine. Or if you want to do more, that’s fine too. However the more you do, quickly, the better and quicker results you will achieve.
Don’t get caught into thinking that once your website has been SEO’d, you will immediately get business. It doesn’t work like that. Here are some tips:
- Be patient. Search engines always take their time ‘crawling’ your new pages. It could take weeks, or longer to appear online!
- If you want to get the message out there quicker ie: instantly, either use Google Adwords (cost involved) or use social media.
- Do your research when looking for an SEO company. Some charge a fortune. I work on a flexible ad-hoc basis – as much or as little as you wish.